Draft: this page requires review by a qualified attorney before publication.
1. Overview
Thank you for your interest in First Choice Insurances and in how we handle your privacy. In this Privacy Policy, “we,” “us” and “our” refer to First Choice Insurances and its subsidiaries. This policy explains (i) how we handle the personal information you provide to us (“Personal Information”) when you visit or use the websites we own and operate, including www.firstchoiceinsurances.com (the “Site”), and (ii) the choices you have about your Personal Information.
THIS PRIVACY POLICY IS A BINDING LEGAL AGREEMENT. BY ACCESSING OR USING OUR SITE, OR BY SUBMITTING INFORMATION TO US THROUGH IT, YOU ACKNOWLEDGE AND AGREE TO OUR USE OF YOUR PERSONAL INFORMATION AS DESCRIBED HERE. IF YOU DO NOT AGREE WITH THIS PRIVACY POLICY IN ITS ENTIRETY, PLEASE STOP USING THE SITE IMMEDIATELY.
California residents can find additional information about their privacy rights and our use of their personal information in our California Privacy Statement.
2. Personal Information We Process
We collect and process the following categories of Personal Information:
- Individual identifiers: such as your name, alias, postal address, unique personal identifier, online identifier, Internet Protocol (IP) address, email address and similar identifiers.
- Customer records: such as your name, address and telephone number.
- Personal characteristics: information that may relate to a legally protected classification, such as age or gender.
- Commercial information: information about products or services you have purchased, obtained or considered.
- Internet / network activity: such as browsing history, search history and how you interact with our Site.
- Inferences: conclusions about which products, services or Business Partners you may be interested in, based on the context in which you submit information through the Site.
3. How We Collect Personal Information
We collect Personal Information from several sources. One is directly from you, through the forms on our Site. You will know when you provide information this way because you will type it into a form and click a button or take a similar action to submit it.
We also work with other companies that may know you are interested in a product or service offered by our partners. We may receive Personal Information from those companies and rely on them to share it with us only in accordance with the law.
In addition, we may collect Personal Information automatically using web tracking and analytics tools, including “cookies” and similar technologies, and we may receive it from data analytics providers. These tools may collect information about the device you use to access the Site, its operating system, your IP address, browser type, the pages you visit, the links you click and other actions you take on the Site, in our advertising or in our email content. The specific cookies, web beacons and similar technologies we use may change over time. See Cookies and Other Tracking Technologies below for more detail and your choices.
4. How We Use Personal Information
We use Personal Information mainly to connect consumers (“Customers”) with companies (“Business Partners”) and Customer offers for relevant products or services. We also use it to provide, maintain, evaluate and improve our Site and services, and to provide support.
We may also create aggregate information from Personal Information to understand how the Site is used and to help us provide, maintain, evaluate and improve the Site and our services.
5. How We Share Personal Information
We share Personal Information with the following categories of recipients:
- Business Partners. Our main purpose in sharing information is to connect interested consumers with our Business Partners for offers related to their products or services.
- Service Partners. We may use business partners, suppliers and subcontractors to help us provide our services (for example, website hosting, web analytics, maintenance, database management, billing, payment processing, fraud protection, credit risk reduction, marketing, product research or improvement). These providers may access your information only to perform tasks on our behalf and are obligated not to retain, use or disclose it for any other purpose. In this policy, these are our “Agents.”
- Other Vendors. We may share Personal Information with these categories of third-party vendors: advertising agencies and networks, data analytics providers, government entities, and operating systems and platforms. “Other Vendors” means third parties as defined by the California Consumer Privacy Act, including parties that may sell, retain, use or disclose Personal Information outside the limited scope of our contract or direct business relationship with them.
Categories of information sold and disclosed
Identifiers (e.g., name, alias, postal address, unique personal identifier, online identifier, IP address, email address, or similar identifiers)
Sold to: Business Partners
Disclosed to: Our Agents; Our Vendors
Customer records (e.g., name, address, telephone number)
Sold to: Business Partners
Disclosed to: Our Agents; Our Vendors
Personal characteristics (e.g., gender or age)
Sold to: Business Partners
Disclosed to: Our Agents; Our Vendors
Commercial information (e.g., products or services purchased, obtained, or considered)
Sold to: Business Partners
Disclosed to: Our Agents; Our Vendors
Biometric information
Sold to: None
Disclosed to: None
Internet or other electronic network activity (e.g., browsing history, search history, and interactions with our website)
Sold to: None
Disclosed to: Our Agents
Geolocation data
Sold to: None
Disclosed to: None
Audio, electronic, visual, thermal, olfactory, or similar information
Sold to: None
Disclosed to: None
Education information
Sold to: None
Disclosed to: None
Inferences drawn from any of the information above
Sold to: Business Partners
Disclosed to: None
We will also share Personal Information for the following limited purposes:
Protection of First Choice Insurances and others: we may release Personal Information when we believe in good faith that doing so is necessary to comply with the law; to enforce or apply our Terms and Conditions or other agreements; or to protect the rights, property or safety of First Choice Insurances, our employees, our users or others.
Change in control: if we experience a change in control, our information practices may change as described in this Privacy Policy. We will post a notice or a link to an amended Privacy Policy on our Site's home page. If you do not agree to the amended policy, you must stop using the Site immediately, and you may contact us as described below.
A “change in control” means any of the following: a reorganization, merger, consolidation, acquisition or other restructuring involving all or substantially all of our voting securities and/or assets; insolvency; a general assignment for the benefit of creditors; the appointment of a receiver for our business or assets; becoming subject to any proceeding under bankruptcy or insolvency law, whether domestic or foreign; or liquidation, whether voluntary or otherwise.
We may share aggregate data derived from Personal Information, which does not include unique identifiers, with potential strategic partners, advertisers, investors, customers and others. You may not opt out of the sharing of this aggregate information.
6. Cookies and Other Tracking Technologies
A cookie is a small text file (usually made up of letters and numbers) placed in your browser or device's memory when you visit a website. Cookies let a website recognize a particular device or browser. We use several types of cookies on our Site:
- Session cookies expire when you close your browser and connect your actions during that browsing session.
- Persistent cookies remain on your device between sessions and remember your preferences or actions across sites.
- First-party cookies are set by our Site.
- Third-party cookies are set by a website or service other than ours.
Web beacons are small graphic images (also called “pixel tags” or “clear GIFs”) that may be included in websites, services, applications, messages and tools, and that usually work together with cookies to identify users and user behavior.
Other companies help us with parts of our business, such as site operations, services, applications, advertisements and tools. We use authorized service providers to analyze and improve our Site and our marketing. These providers may also place cookies on your device through our Site (third-party cookies) and may collect information that helps identify your device, such as your IP address or other unique device identifiers. Third-party cookies are governed by those third parties' privacy policies.
Most commercial browsers include tools that let you disable or remove cookies. Each browser you use must be set up separately, and different browsers offer different features and options.
Opting out of first-party advertising-related cookies, or of third-party advertising-related cookies and web beacons, does not mean you will stop seeing advertising. It means the advertising will not be targeted to you through the first-party or third-party cookies, web beacons or related technologies.
To opt out of all other technologies we use now or may use in the future on our Site, you can block, delete or disable them where your browser or device permits.
7. Do Not Track
Do Not Track is a privacy setting users can turn on in their web browsers. When it is enabled, the browser sends a signal asking websites not to track the user. Currently, our analytics tools, including Google Analytics, do not recognize Do Not Track signals, and we do not respond to Do Not Track browser settings or signals. As a result, we may still collect information about you and your internet activity even when Do Not Track is turned on.
8. Information Security
No method of transmitting data over the internet or storing it electronically is 100% secure, so we cannot guarantee absolute security. We are not responsible for unauthorized acts of others, and we assume no liability for disclosures of information caused by transmission errors, unauthorized third-party access (such as hacking) or other acts or omissions outside our reasonable control.
9. Communications From First Choice Insurances
You consent to receive communications from us and from our Customers, including automated communications, related to our Site and services. If you no longer want to receive these communications, you may opt out by following the instructions provided in each communication, or by contacting us as described below or through our Opt Out page. When we receive your request, we may contact you to confirm your preference or clarify the scope of your request.
10. Children's Privacy
Our Site and services relate to specific products and services that are not directed to children, so it is unlikely that children under 16 will use the Site or purchase the services we offer. We do not knowingly collect or use Personal Information from children under 16, and we will delete any information in our database that we learn came from a child under 16.
If you are between 13 and 16 years old, you, or your parent or legal guardian, may ask us to delete any Personal Information we hold about you and/or opt out of communications from us. To do so, please contact us as described below.
11. Third-Party Websites
You may be able to visit third-party websites directly from our Site. This Privacy Policy does not apply to those websites, and we cannot control how third parties use the Personal Information you give them. Please review each third-party website's privacy policy before using it or sharing your personal information with it.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time at our sole discretion. When we do, we will post the updated policy on our Site. You agree to check this page regularly for changes. Continued use of the Site after changes are posted means you acknowledge and agree to be bound by them. If you do not agree, you should stop using the Site immediately.
13. Contact Us
If you have questions or concerns about privacy, please contact us at the email address below. We will make every reasonable effort to resolve your concerns in accordance with our obligations under applicable law.
privacy@firstchoiceinsurances.com
First Choice Insurances LLC
1234 Placeholder Ave, Suite 100, City, ST 00000
Effective date: November 10, 2026